The $50k Question

You’ve got to be in it to win it.  By that I mean if you want to grow your business you must, I repeat must, get out from behind your desk and talk to people. And one great way to do that is to have conversations with clients about things that are not directly associated with the typical stuff that accountants do. Continue reading “The $50k Question”

Proper Prior Planning Prevents Piss Poor Performance

In Principa I talk a lot about the the centrality of 3 P’s — People, Positioning and Process — to the Delta4 business system we have created, so my antenna was alerted when I heard the the 7 P’s mentioned! Continue reading “Proper Prior Planning Prevents Piss Poor Performance”

No Low Clients – An Eavesdropping Video

While I was fiddling around in my office on a Saturday afternoon preparing to create a training video the phone rang. It was from a Principa Insider Member – who therefore holds a Saturday-afternoon-interrupt-Ric pass. She wanted an answer to the question: why should I refuse to do work for a small tax client when I can still make some reasonable money from it?

I did not realize it at the time but the camera was rolling and the entire conversation was caught on video. Nothing of a confidential nature was discussed so I thought I’d share the views I expressed because this is certainly not the first time this question has been put on the table and I doubt that it will be the last.