Archive for June, 2017

What Frogs and Gross Margins have in common

June 2nd, 2017

You’ve probably heard that if you drop a frog into a pot of cold water and slowly bring it to the boil the frog will, in the first instance, adapt to the rising temperature but will ultimately succumb to the heat and die. On the other hand, if you throw a frog into a pot of boiling water it will immediately jump out and proceed on its merry way. Read more…