Discounting as a Pricing Strategy: A 100 Year Old Story

I’m inviting you to Boston MA 1891. In that year Edward and Lincoln Filene took over the management of their father’s retail store called Filenes. At the time it was quite a successful business that specialized in women’s fashions and accessories but the two brothers built it into one of the world’s leading retail companies by implementing a non-traditional business model. Continue reading “Discounting as a Pricing Strategy: A 100 Year Old Story”