Worthy Cause Marketing is a powerful tool for being good and doing good

Michael Houlihan and Bonnie Harvey founded Barefoot Wine in 1986 almost by accident. They knew little about wine and had no idea what they were letting themselves in for at the time. They sold the business to E & J Gallo in 2005 and what they created has become the world’s largest selling wine brand. The story of how this amazing business Continue reading “Worthy Cause Marketing is a powerful tool for being good and doing good”