Whenever you read a piece on goal setting and planning you will inevitably be advised that your goals should conform to a variant of the SMART acronym:
Specific
Measurable
Ambitious
Realizable
Time bounded
I’m sure you can think of a bunch more words for the acronym but I also think it makes sense to add two more letters to make it SMARTER while you’re at it:
S M A R T E R
- Specific
- Measurable
- Ambitious
- Realizable
- Time bounded
- Engaging
- Related to strategy
And come to think of it, let’s make it SMARTEST:
- Specific
- Measurable
- Ambitious
- Realizable
- Time bounded
- Engaging
- Strategically aligned
- Transformative
But most importantly, don’t let it be STUPID:
S T U P I D
- Short sighted
- Time wasting
- Unattainable
- Pernicious
- Incapable of directing action
- Divisive